Marketing
Love Is A Stranger
Download Marketing
Market Positioning
Love Is A Stranger is positioned as an elevated, contemporary Gothic drama aimed at adult audiences (25–60) who respond to character-driven, emotionally literate genre films that privilege intimacy over spectacle. The screenplay’s blend of supernatural mythology, erotic power dynamics, and existential inquiry aligns it with arthouse-facing genre successes such as Only Lovers Left Alive, Her, and A Ghost Story, all of which demonstrated strong critical response, festival longevity, and substantial long-tail value through specialty theatrical release and premium streaming. The project is best suited to a $5–10 million USD budget range, achievable through contained locations, minimal VFX, and performance-led storytelling. Comparable titles in this space have performed most effectively through festival premieres (Sundance, Cannes Directors’ Fortnight, BFI London) followed by curated theatrical runs and global streaming acquisition, particularly in North America, the UK, Western Europe, and Australia. Love Is A Stranger offers distributors a distinctive, adult-skewing supernatural romance with clear thematic hooks — mortality, success, and legacy — positioning it as a low-risk, prestige genre feature with strong international portability and enduring catalogue value rather than reliance on opening-weekend box office.
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Comparable Titles – Sales Reference Table
Positioning Summary
Love Is A Stranger occupies the commercially proven space between arthouse supernatural cinema and prestige relationship drama, offering buyers a contained, exportable feature with strong appeal to festival audiences and curated streaming platforms. Its modest budget, recognisable genre framework, and emotionally adult themes position it for solid international presales, strong long-tail streaming value, and repeat discoverability rather than opening-weekend dependency.
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Territory-by-Territory Sales Expectations
Positioning Against Comps
Overall Sales Profile (Agent Summary)
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Primary revenue drivers:
North America, UK/Ireland, France, Germany, Australia/New Zealand -
Optimal release pathway:
Festival premiere → specialty theatrical (key territories) → premium global streaming -
Commercial strength:
Low-to-mid budget, recognisable genre framework, adult themes, and minimal VFX exposure create downside protection and strong catalogue longevity.
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Love Is A Stranger is an elevated Gothic romance designed for strong performance across North America, the UK, and Western Europe through festival-led release and premium streaming, with durable long-tail value driven by adult audiences and international portability.
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​LOVE IS A STRANGER — One-Slide Finance Waterfall (FEATURE FILM)
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Total Production Budget
£8.5 million
Contemporary Gothic drama / supernatural romance
Urban locations • Minimal VFX • Performance-led • Arthouse / prestige positioning
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SOURCES OF FINANCE
RECOUPMENT WATERFALL (STANDARD FEATURE MODEL)
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Sales Agent Fees & Expenses
(typically 10–15% of gross receipts) -
Senior Lenders / Gap Finance
100% recoupment + agreed premium -
Equity Investors
100% recoupment + negotiated uplift (typically 20–30%) -
Producer Corridor
(10–20% of net profits) -
Backend Participation Pool
Writer / director / key cast
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RISK MITIGATION & COMMERCIAL UPSIDE
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Contained production scale keeps costs predictable
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Gothic genre framework increases international portability
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UK Film Tax Relief materially reduces equity exposure
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Strong appeal to festival-led launch → specialty theatrical → premium streaming acquisition
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Long-tail value driven by themes of mortality, desire, and legacy
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This budget positions the film alongside successful £7–10M elevated genre dramas, optimised for festival premiere, curated theatrical release, and streamer acquisition rather than opening-weekend dependency.